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Rates & Policies
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Targeted Message:
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The Parents Handbook to the Vail Valley and Summit County, Colorado,
will provide a focal point to assist destination visitors,
second home owners, "front rangers", and year round
locals to quickly identify family-friendly businesses. It
is a publication for parents, that will concentrate on family
activities.
Value Media, a local publishing company
is producing an easy to use, family oriented, handbook for
Eagle County and Summit County, Colorado. The Parents Handbook
format makes it easy to find family-friendly shopping ,
restaurants, indoor activities, outdoor activities, lodging
and real estate, cultural and educational experiences, equipment
accessories, medical and professional services, religious
and non-profit organizations, and a calendar of family events.
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Pricing Schedule:
Summer/Fall 2007 and Winter/Spring 2007/08: |
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summer/fall
2007
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winter/spring |
12 month advertising price
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monthlyequivalent |
| All display ads include a 50 word business listing |
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Coupons:
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$ 375
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$375
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$750 |
$62 |
1/6 page
Banner ads (limited availability):
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$475 |
$475 |
$950 |
$80 |
Quarter
pages:
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$675 |
$675 |
$1350 |
$112 |
Half pages:
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$1150 |
$1150 |
$2300 |
$192 |
Full pages:
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$1975
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$1975 |
$3950 |
$330 |
Additional 50 word listings available
(not available as stand alone ad)
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$ 285 |
$ 285 |
$ 570 |
$47 |
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| Premium Pages |
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winter/spring
2006/2007
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summer/fall
2007 |
12 month
advertising price
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monthly
equivalent |
Premium banner ad
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$ 575 |
$ 575 |
$ 1150 |
$ 96 |
Inside front cover
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$ 2550 |
$ 2550 |
$ 5100 |
$ 425 |
Inside right hand page
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$ 2450 |
$ 2450 |
$ 4900 |
$ 408 |
Opposite TOC
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$ 2350 |
$ 2350 |
$ 4700 |
$ 392 |
Inside back cover
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$ 2250 |
$ 2250 |
$ 4500 |
$ 375 |
Inside back left
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$ 2100 |
$ 2100 |
$ 4200 |
$ 350 |
Back cover
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$ 3650 |
$ 3650 |
$ 7300 |
$ 608 |
| Guarantee position surcharge: |
add 15% to published rate |
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| Ad Description: |
Full,
half page, quarter page and banner advertisements as well as specialty
pages are produced in a 4-color process to maximize their
effectiveness. These ad sizes also receive a 50-word business write-up
in their respective business section as well as a listing in the
Advertiser's Index at no additional cost.
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Title Sponsorship:
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Become
the Title Sponsor of The Parents Handbook and watch your business soar
ahead of the rest. Title Sponsors will enjoy a full page, premium
placed advertisement, a sponsorship banner on every page of The Parents
Handbook, as well as a full page advertisement in their respective
business section. Get your name in front of every family that uses The
Parents Handbook no matter which section they are referring to. Please
contact us for advertising options and pricing.
All
advertisers are encouraged to submit activity dates for publication
in the Family Calendar of Events.
-All
Insertion orders must be accompanied by a signed contract,
credit application and a 50% deposit on total order.
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| Summer/Fall 2007 Deadlines: |
Space Reservations: April 15, 2007
Ad Materials are all due: April 20, 2007
Approximate Shelf Life: Memorial Day, 2007 - November 20, 2007
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| Discount Policies: |
The Parents Handbook encourages our advertisers to take advantage of these money saving offers.
We offer DISCOUNTS for: Early commitment, multiple issue commitments, multiple insertions per issue
and cross marketing in Summit County and the Vail Valley. |
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Multiple issue commitment:
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5 % discount for a commitment of 2 or more issues
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Multiple insertions discount:
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5 % discount for advertising in 2 or more sections in one issue
Full and premium page advertisers receive a free upgrade in their business description from 50 words
to 75 words, PLUS a free coupon for each ad ($ 570.00 value).
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Cross-Market discount:
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5 % discount for advertising in both Summit County and Vail Valley issues
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Full and premium page advertisers receive a free upgrade in their business description from 50 words
to 75 words, PLUS a free coupon for each ad ($ 570.00 value).
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| **Certain restrictions apply |
My husband and I always struggle with keeping the grand-kids busy, The Parents Handbook
has been a great resource. We refer our visiting guests to it all the time.
E. D., second homeowner in Eagle County for 36 years
I keep it around the concierge desk as a reference, it has phone numbers and activities I need
at my fingertips and the guests really find it informative.
- H.F., Head Concierge,
Lion Square Lodge
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